Element Logic and Addverb alliance for warehouse automation

This partnership marks the first step in a collaborative effort to improve customer ROI with warehouse automation and reduce dependency on scarce labour in warehouse operations.

Addverb, a global robotics company providing complete end-to-end warehouse automation solutions, enters into a strategic partnership with Element Logic, a warehouse optimisation provider and the world’s first and largest AutoStore partner.

Hans-Jörg Braumuller, Group Design & Consulting Director at Element Logic, said, “This partnership will spark the ability to create use-cases around AutoStore projects, which will turn around a better ROI for customers and have less dependency on the scarce labour.

At Element Logic, our global expansion is happening at an exciting rate, and Addverb will be a part of that. We look forward to working with them to create more flexible warehouse automation technology.”

Pieter Feenstra, Addverb’s CEO of the EMEA region, said, “We are thrilled to enter into this partnership with Element Logic and are proud to work with such a prestigious player of the industry renowned across Europe and globally. Our ability to serve the market demand will exponentially increase, offering access to a complete automation solution combining AutoStore systems and Addverb’s Mobile Robots. We believe the strong portfolio, innovation expertise, and depth of resources we bring together through this partnership will allow us to create even more value for our customers.”

Addverb offers a unique logistics combination of fixed and mobile automation and advanced warehouse software solutions. Their expertise involves providing end-to-end warehouse automation solutions based on Industry 4.0, IoT, and robotics. Addverb has provided solutions to customers in various industries, such as Unilever, Flipkart, Amazon, PepsiCo, Coca-Cola, Dabur, Johnson & Johnson, and more.

Element Logic® has been optimising warehouse performance since 1985. It is the world’s first and largest AutoStore® partner. Element Logic specialises in storage and retrieval, unit fulfilment systems, and designing and installing tailor-made solutions that streamline the customers’ workflow.