Celcius Logistics launches its Hyper-Local Temperature controlled delivery services

Signs the first arrangement with Zomato as their preferred partner for delivery within cities.

Celcius Logistics, India’s fastest growing cold-chain marketplace startup, has recently announced the debut of its Hyper-Local temperature-controlled delivery services for food and pharmaceutical orders. Within three months of its introduction, the firm hopes to have 200 riders across 9 metro areas, including Mumbai, Delhi, Kolkata, Bangalore, Hyderabad, Lucknow, Jaipur, Gwalior, and Amritsar.

The company has a current partnership with Zomato and is the go-to partner for their interstate orders for temperature-controlled deliveries across various cities. In the long run, it aims to serve a variety of customers, including those who require temperature-controlled deliveries for quantities ranging from 500 gms to 5 Kgs, such as fruit and vegetable suppliers, direct-to-home services, pharma products and intermediary distributors, vaccine distributors, cloud kitchens, canned food companies, dairy and meat distributors, among others.

It is the first-of-its-kind cold-chain online marketplace that offers an integrated smart platform for all stakeholders to explore, book, monitor and process their cold supply chain needs, with utmost efficiency and transparency. With their hyperlocal service, it is the first to ensure perfect quality of materials being transported through real-time tracking of temperature at every point.

Speaking about their efforts to strengthening the last mile delivery of cold supply chain, Swarup Bose, Founder and CEO, Celcius Logistics, said, “India currently incurs food losses worth about $14bn, due inefficiencies in cold supply chain, especially last mile deliveries. These include lapses in maintaining optimum temperatures, using non refrigerated vehicles for transit for shorter distances, lack of tracking and tracing technology, and handling of products by untrained drivers in the final leg of a cold supply chain. This is especially true for smaller quantities/volumes which are transported using thermocol/foil wraps, or make shift ice boxes that do more damage than preserve the quality of the product being transported. Celcius’s Hyper local service is designed to deploy tech-first solutions to reduce the massive in-transit wastage of perishables caused by cold chain malpractices and inefficiencies, while ensuring speed, quality and agility to transport volumes ranging 500 gms to 5 kg through bike riders and larger reefer trucks for bigger volumes. We aim to transform the temperature-controlled transport and delivery spectrum with integrated, tech enabled solutions which ensure superior quality of products delivered anywhere within a maximum time frame of 18 hours!”

The company has already secured contract for distribution from clients like Zomato, and a host of other cloud kitchens and local businesses who get instant access to all the asset inventory via Celcius’s hyper local delivery platform. With the current forecast, the company aims to grow from 200 riders in 3 months to 500 riders in year, clocking in a revenue of INR 15-18 Crore in the first year of the launch.