Market Update

Blue Star launches 75 new air conditioner models to celebrate its 75th anniversary

Air conditioning and commercial refrigeration major, Blue Star Limited, has launched 75 new models of room air conditioners in its Platinum Jubilee year. These models also include energy-efficient inverter ACs capable of delivering 30 per cent extra cooling over and above its rated capacity. This enables faster temperature pull-down even in larger rooms during peak summers thereby consuming less power and leading to significant savings on account of lower electricity bills. This performance is due to Blue Star’s unique heavy duty design of the outdoor unit that weighs around 46 kg for a 1.5 ton 5-star inverter AC.

The range of these inverter ACs starts from `33,790. Further, consumers can also avail attractive 0 per cent finance with easy EMI options and cash back offers vide tie-ups with leading banks and finance firms. All Blue Star inverter ACs are backed with an assured comprehensive warranty for the first year, and a long term warranty of 10 years for the compressor.

Blue Star has also unveiled a new line-up of super-efficient inverter ACs with a high ISEER of 5.30, which consumes 18 per cent less power compared to the existing 5-star ACs with an ISEER of 4.50.

In addition, the new innovative range offers distinct features such as precise temperature setting in steps of 0.1°C and 0.5°C, sound proof acoustic jacket for the compressor for extra quiet performance, Dual Rotar Technology for faster cooling, and a built-in voltage stabiliser designed to operate smoothly from 160 V to 270 V without the aid of an external voltage stabilizer.

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